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Clay Cleansers 101: Are clay actually good for your skin?

Accumulation of excess sebum, dead skin cells and environmental pollutants can clog pores, create harmful free radicals and accelerate the ageing process. This can result in dull, irritated and congested skin we all beg to avoid. Hence why cleansing is one of the most essential steps in any skincare routine. By cleansing your skin, you not only eliminate impurities, but also boost the effectiveness and penetration of your following skincare products.

Reasons for Choosing Clay in Our Cleanser

Sodashi opts for clay in our cleansers for various reasons, one of which is its gentle and effective cleansing properties without stripping the skin's natural oils. Among the many types of clay available, Sodashi selects Kaolin Clay due to its mild and gentle characteristics, making it suitable for all skin types, including sensitive and acne-prone skin.

History of Kaolin Clay

Kaolin clay, also known as white clay, has been used for centuries in traditional medicine and in skincare rituals worldwide. It is a naturally occurring mineral, rich in silica, which gives it a white colour and fine texture.

In traditional Chinese medicine, it was also believed to possess detoxifying and purifying properties

that helped to remove impurities from the skin. It has a unique ability to absorb excess oil and impurities from the skin while preserving its natural oils,, making it an ideal ingredient for cleansers, masks, and other skincare products.

White kaolin clay is also known for its soothing and calming properties, making it an excellent ingredient for treating skin inflammation and irritation. It can help to reduce redness and alleviate, itchy, dry, or irritated skin.

Overall, white kaolin clay is a versatile and effective skincare ingredient with a rich history of use, still widely recognised today for its gentle cleansing, purifying, and soothing properties. This is why Sodashi chooses Kaolin Clay as our key ingredients in our Cleanser.


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